About the Journal

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Business: Theory and Practice publishes original research, reviews and case studies on all areas of strategic management and organizational behaviour.

Current Issue

Journal uses continuous publication model. Current issue is in progress

Published: 2025-01-09

Articles

  • Assessing the commercial potential of high-tech production business targets in risk-generated innovation economies using fuzzy set methods

    Olha Ilyash , Vitaliy Zakharchenko, Svitlana Yermak, Larysa Frolova, Glib Mazhara, Liubov Smoliar
    Abstract 606 | PDF Downloads 447 | DOI https://doi.org/10.3846/btp.2025.20922
    Page 1–16
  • Impact of physical vanity, achievement vanity and brand equity on the consumption of luxury skincare products

    Showkat Khalil Wani
    Abstract 549 | PDF Downloads 394 | DOI https://doi.org/10.3846/btp.2025.22197
    Page 17–27
  • The impact of internal and macroeconomic factors on the profitability of the banking sector. A case study of the Western Balkan countries

    Arsim Hoxha , Roberta Bajrami , Ylber Prekazi
    Abstract 618 | PDF Downloads 405 | DOI https://doi.org/10.3846/btp.2025.18670
    Page 28–47
  • Entrepreneurial determinants of Moroccan business failure: entrepreneurial behaviors and attitudes

    Youssef Zizi, Amine Jamali-Alaoui, Badreddine El Goumi
    Abstract 669 | PDF Downloads 338 | DOI https://doi.org/10.3846/btp.2025.21505
    Page 48–61
  • Business resilience and strategic responses in Ukraine and Lithuania during the Russia-Ukraine conflict: insights from the energy, agriculture, and manufacturing sectors

    Mehmet Recai Uygur, Bahman Peyravi
    Abstract 518 | PDF Downloads 322 | DOI https://doi.org/10.3846/btp.2025.22164
    Page 62–77
  • Improving obsessive-compulsive buying through brand attachment and hedonic value: customer-based brand value

    Roymon Panjaitan, Irawan Yuswono, Arif Afendi, Elia Ardyan
    Abstract 404 | PDF Downloads 231 | DOI https://doi.org/10.3846/btp.2025.20636
    Page 78–90
  • Corporate social responsibility, work engagement and hospital image: the roles of hospital reputation, organizational trust and information technology application

    Dung Hoang Nguyen, Quang Hai Nguyen
    Abstract 300 | PDF Downloads 188 | DOI https://doi.org/10.3846/btp.2025.22984
    Page 91–103
  • Social enterprises as a tool for supporting housing supply in compliance with the Agenda 2030

    Peter Sika, Jarmila Vidová, Marcel Kordoš
    Abstract 207 | PDF Downloads 110 | DOI https://doi.org/10.3846/btp.2025.22091
    Page 104–116
  • Relationship of CSR, innovation, human resource practices, and competitive advantage: a test of two mediation models

    Ahmad Almohtaseb, Zaid Alabaddi, Vijaya Gangoor
    Abstract 303 | PDF Downloads 159 | DOI https://doi.org/10.3846/btp.2025.21281
    Page 117–132
  • Uncertain new technologies – economics of ground effect vehicle operator

    Olli-Pekka Hilmola, Ekku Heljanko
    Abstract 174 | PDF Downloads 110 | DOI https://doi.org/10.3846/btp.2025.22454
    Page 133–140
  • Factors influencing technical competencies in digital marketing of MSMEs in wholesale and retail sectors: the mediating role of core competencies

    Nathamon Buaprommee, Nachayapat Cuijten, Sureerut Inmor, Rungsan Suwannahong, Sukontip Wongpun
    Abstract 195 | PDF Downloads 132 | DOI https://doi.org/10.3846/btp.2025.21233
    Page 141–152
  • Financial performance and capital structure dynamics of the high-tech startups in the Baltic region

    Daina Kleponė, Laima Okunevičiūtė Neverauskienė
    Abstract 131 | PDF Downloads 85 | DOI https://doi.org/10.3846/btp.2025.22184
    Page 153–161
  • Bibliometric and visualized analysis of work engagement in business management

    Ziqiong Zhang, Rosmah Mohamed, Rozanah Ab Rahman, Tao Dong
    Abstract 309 | PDF Downloads 156 | DOI https://doi.org/10.3846/btp.2025.21416
    Page 162–175